Heidi Moreno's Inspiring Story And Her Wonderful Paintings

Heidi Moreno is an illustrator from Monrovia, California. She has an inspiring story behind her brand Heidiroo.

After graduating with a BA degree in English, Heidi worked a part-time retail job. While she was still exploring what she wanted to do next, she was making greeting cards for friends and family. Before she knew it, she was the owner of an online store at Etsy selling greeting cards and custom portraits. But due to her job she was not able to give time to drawing which had a catastrophic impact on her health.

She was soon diagnosed with anxiety and panic attacks, and seeked help from a therapist with whom she shared how much she missed drawing. She brought art back into her life which helped her through the tough times. She carved out a time every night after work to make art and shared it on social media. The support she received online helped her revive and heal.

She decided to make living through art and today she is creating artwork to share with over 22K followers on Instagram. Currently, she is working on a book that's will be published in 2021. 

I hope Heidi's story inspires you too to pursue what you love, everything else will follow. She creates delightful characters with gouache paint, watercolors and ink. For art prints, pins, patches, stickers and zines visit her online store - Heidiroo.